WHAT DO I NEED?
You will need an experienced CFO or financial director in place. This will ensure you are realistic with your financial projections and properly manage your budget. It also comes in handy to have a person who can answer all the tricky accounting and financial questions when you pitch to investors.
You will also need a good CMO or marketing director who will be able to steer the brand, build awareness, create and then execute your marketing strategy. Alongside a CMO, many start-ups also employ a CSO or sales director to work closely with the marketing team to help generate and convert leads into paying customers.
So, after finances, marketing and sales, it is then time to appoint a CTO or technology director. Your CTO will be able to answer any questions relating to the tech, help recruit the right developers and oversee the successful development of the app.
Finally, the star of the show, the CEO. Also known as the commander and chief. The CEO is the leader within the start-up team structure, they mostly handle the bigger picture and oversee the whole business process.
Finding good quality talent and partners is hard. That’s why our client’s have access to our network of senior professionals. We have a wide network of successful CMOs, CTOs, CFOs, CSOs, CEOs, CPOs who we regularly collaborate with. Many of these work as non-executives in their spare time and have a vast amount of knowledge and contacts within the tech industry.
If you would like to find out more about building your team ready for app launch, get in touch with us today. Whether you need someone full time or are looking for fractional c-suite consultants and executives, we are sure to be able to find a good fit for you and your business. We look forward to hearing from you. Call us today on 0203 150 0565 or drop us a message below.